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Launching Fri 15 May
All Integrations
Communication IntegrationNative Integration

cellbot + Twilio

Reach customers on every channel — SMS, WhatsApp, and voice — with Twilio-powered notifications built directly into cellbot.

5 features
3-step setup
Minutes to connect
Capabilities

What Twilio enables in cellbot

Here's what you get when you connect Twilio to your repair shop.

1

SMS Notifications

Automatic SMS updates when repairs change status. Customers know when their device is received, being repaired, ready for collection, or completed.

2

WhatsApp Business Messages

Send repair updates via WhatsApp for higher open rates. Customers can reply directly and the conversation appears in your cellbot inbox.

3

Two-Way Communication

Customers reply to SMS or WhatsApp messages and their responses appear in cellbot's unified inbox. No switching between apps.

4

Configurable Templates

Customise notification templates for each repair status. Include repair details, estimated completion times, and payment links automatically.

5

Multi-Channel Fallback

Set up fallback chains: try WhatsApp first, fall back to SMS if undelivered. Maximise message delivery rates.

Setup Guide

How to set up Twilio

Get connected in 3 simple steps.

1

Create a Twilio Account

Sign up at twilio.com and purchase a phone number. Note your Account SID and Auth Token.

2

Connect to cellbot

Go to cellbot Settings > Communications and enter your Twilio credentials. cellbot verifies the connection automatically.

3

Configure Notification Templates

Customise the message templates for each repair status. Preview how they look on SMS and WhatsApp before going live.

Use Cases

How repair shops use Twilio

Real-world scenarios where the Twilio integration makes a difference.

Send automatic SMS updates when a repair status changes — customers know instantly when their device is received, being repaired, or ready for collection.

Send appointment reminders via WhatsApp 24 hours before a scheduled drop-off, reducing no-shows significantly.

Enable two-way messaging so customers can reply to status updates with questions, which appear directly in cellbot's unified inbox.

Set up a multi-channel fallback chain: try WhatsApp first, fall back to SMS if undelivered, maximising message delivery rates.

Native Integration

Native Integration

Twilio is a first-class integration built directly into cellbot. No third-party connectors, no middleware — it just works out of the box.

Good to know

  • Twilio charges per message on a pay-as-you-go basis — costs can add up for shops sending hundreds of messages daily.
  • WhatsApp Business API requires Meta approval and a verified business profile, which can take several days.
  • WhatsApp message templates for proactive outreach (non-reply messages) must be pre-approved by Meta before use.
  • SMS delivery rates vary by carrier — some mobile networks may filter or delay messages, particularly during peak hours.
  • International SMS rates vary significantly by country — sending updates to international customers costs more than domestic messages.
FAQ

Frequently asked questions

Common questions about the Twilio integration.

How much does Twilio SMS cost?
Twilio charges per message — approximately $0.0079 per SMS in the US and around 4p per SMS in the UK. WhatsApp pricing varies by country and conversation type. You pay Twilio directly.
Do I need my own Twilio account?
Yes. You need a Twilio account with a purchased phone number. cellbot connects to your Twilio account using your Account SID and Auth Token.
Can customers reply to messages?
Yes. Two-way messaging is fully supported. Customer replies to SMS or WhatsApp appear in cellbot's unified inbox alongside emails and social messages.
Does WhatsApp require approval from Meta?
Yes. To send WhatsApp Business messages, your Twilio number must be registered with the WhatsApp Business API, which requires Meta approval. Twilio guides you through this process.
Can I customise the message templates?
Yes. cellbot provides default templates for each repair status, but you can fully customise the wording, include dynamic fields (customer name, device, price), and preview before going live.

Ready to connect Twilio?

Choose a plan, connect Twilio to cellbot in minutes, and start automating your repair shop today.

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Questions? hello@cellbot.chat